Life at Gray Gables: sweet tea & business

Sunday, September 18, 2016

How to Book Your Calendar Full... of Clients

Book More Clients, Business Support, Lead Generation, Sales
by: Kel Amstutz

Well, my current clients all know that I am booked up...pretty solid...in the best kind of way, ever!

Multiple income streams the way to provide revenue for my business, by growing online presences, re-branding, improving business strategy, and, of course, creating marketing plans and more that, frankly, kick butt!

I am a BIG advocate of digital products, as well as a passive income. But...I also think it is super important to recognize that working with clients one-on-one is a great focus area where you can bring a healthy chunk of sales to the table.

But, understanding the steps necessary to convert those perspective clients to becoming existing clients is a must. Closing paid clients, essentially, is a numbers game. The more people that you get to take advantage of your free consult, the higher the conversions to paid clients.

Higher conversions start with developing a strong "Call to Action". So, your website has to draw new people into the sales funnel, and make it easy for them to book a session with you without feeling committed.

Using scheduling platforms serves as a great way to provide an "obligation free zone" for prospective clients. If you make yourself easily accessible for a free 15 minutes for a consultation, you will start booking many more people in advanced. This way, you will get higher conversions, and more peace of mind, when it comes to your personal income stability.

OK, enough already...

Check out my video to SEE what I mean here!

Nope! I can't wait to be done with school in two weeks and then off to my dream job! Haters approval not needed! I have found something I love to do! It makes me happy to see I'm such an inspiration to all my haters :):

If you found this post interesting, I bet you’ll love checking out my other most popular posts:

Here is my most popular eBook!

I strongly recommend my eBook, The Social Media Manager Kit by Kel (w/ bonus) in order to get you started. It will include templates for emailing potential clients or those you landed a completed job with, it will allow you to focus and challenge you to keep moving forward.

This life, working at home, being financial free and with my family, is something that I used to dream about.

Today...

I am living it.
I am loving it.
I am making it my life!

Need More Help?

Check out my eBook, Make your Dream a Reality in 30 Days or Less! - a jump start guide with templates to get you ready, set and ROCKING this Social Media Manager gig!

@KelleyAmstutz

/kel.amstutz

KAMSTUTZ09

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Wednesday, August 31, 2016

Sell Products or Services… Can I Do Both?

Business Support, Digital Products, Packaging Information

by: Kel Amstutz

I have attracted a lot of people who are interested in creating digital products.

WHY?

Well, simply put- - because they are FRICKIN' AWESOME!!!

I mean, let's think about it...

There is no inventory.
You can sell digital products all day and ALL night.
You can sell digital products in the summer or in the winter months.

Digital products and services can definitely go hand-in-hand. And you can sell BOTH on your website.

A great example is that you can be a graphic designer, you make your website with your designs and logos, OK. But, you can ALSO sell e-books and/or digital images, designs, etc. AS Digital Products!

Image result for multiple streams of income

What does this mean...

WELL, I call it MULTIPLE STREAMS of INCOME.

Yes, please!

You have money coming in from your person-to-person services, then you have money coming in from your digital info-products...Your expertise can be sold in many different forms.

If you bundle your info-products into a PDF or perhaps a video (or any file, really) well guess what...YOU CAN SELL IT!

You just need to find the right target audience and you need to be smart about the way you choose to market your products. It is totally possible!

You just have to understand that selling services and selling products are pretty different in nature. There are very different beasts and will require different sales processes.

As I develop my business, online, it is really funny how I have begun to notice a lot of people who start out with a service or services and then offer Digital Products.

I have done the opposite. I began selling my e-book first- pretty much because I did already have the expertise and knowledge to sell it. But, after a while I was looking for that personal interaction that I was not getting from the impersonal e-Book selling methods.

So, I have decided that it is time for me to start offering my services and expertise in the form of coaching month to month. Now, I know that this is an awesome idea because I absolutely love working with clients and I am very excited to start having multiple income streams through e-books, online courses, workshops and one-on-one with clients. It really sounds like a fun blend and the next step of my journey.

So, what do you think?

Do you get excited about selling products?

Service?

Or a blend of both of them?