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I LOVE to write!  I love Words, Pictures, & of course, My Girls!
Entrepreneur. Writer. Copy Writer.
Mom. Wife.
A Great Deal is a Great Find. 

Welcome to Life at Gray Gables.


Featured Post

How To Make Your Blog Go Viral

Blogging, Lessons on working, Stay at Home Moms by: Kel Amstutz Last year, I posted a blog post that went viral . (much to MY surp...

Showing posts with label packaging information. Show all posts
Showing posts with label packaging information. Show all posts

Wednesday, August 31, 2016

Sell Products or Services… Can I Do Both?

Business Support, Digital Products, Packaging Information

by: Kel Amstutz

Image result for digital products


I have attracted a lot of people who are interested in creating digital products.
Image result for digital products


WHY?


Well, simply put- - because they are FRICKIN' AWESOME!!!

I mean, let's think about it...
  • There is no inventory.
  • You can sell digital products all day and ALL night.
  • You can sell digital products in the summer or in the winter months.



Image result for digital products 
Digital products and services can definitely go hand-in-hand. And you can sell BOTH on your website. 



A great example is that you can be a graphic designer, you make your website with your designs and logos, OK. But, you can ALSO sell e-books and/or digital images, designs, etc. AS Digital Products! 
Image result for multiple streams of income



What does this mean... 
WELL, I call it MULTIPLE STREAMS of INCOME
Yes, please!


You have money coming in from your person-to-person services, then you have money coming in from your digital info-products...Your expertise can be sold in many different forms.

If you bundle your info-products into a PDF or perhaps a video (or any file, really) well guess what...YOU CAN SELL IT!   



You just need to find the right target audience and you need to be smart about the way you choose to market your products. It is totally possible!  

You just have to understand that selling services and selling products are pretty different in nature. There are very different beasts and will require different sales processes.
Image result for you can sell it



As  I develop my business, online, it is really funny how I have begun to notice a lot of people who start out with a service or services and then offer Digital Products

I have done the opposite. I began selling my e-book first- pretty much because I did already have the expertise and knowledge to sell it. But, after a while I was looking for that personal interaction that I was not getting from the impersonal e-Book selling methods.  

So, I have decided that it is time for me to start offering my services and expertise in the form of coaching month to month. Now, I know that this is an awesome idea because I absolutely love working with clients and I am very excited to start having multiple income streams through e-books, online courses, workshops and one-on-one with clients. It really sounds like a fun blend and the next step of my journey.


Image result for digital marketing


So, what do you think?  

Do you get excited about selling products?  

Service?  

Or a blend of both of them? 
 


 
Nope! I can't wait to be done with school in two weeks and then off to my dream job! Haters approval not needed! I have found something I love to do! It makes me happy to see I'm such an inspiration to all my haters :):
If you found this post interesting, I bet you’ll love checking out my other most popular posts:

 


 Here is my most popular eBook! 

I strongly recommend my eBook, The Social Media Manager Kit by Kel (w/ bonus) in order to get you started. It will include templates for emailing potential clients or those you landed a completed job with, it will allow you to focus and challenge you to keep moving forward. 

This life, working at home, being financial free and with my family, is something that I used to dream about

Today...
  • I am living it. 
  • I am loving it. 
  • I am making it my life! 

Need More Help?  

Check out my eBook, Make your Dream a Reality in 30 Days or Less! - a jump start guide with templates to get you ready, set and ROCKING this Social Media Manager gig! 




 


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The proof is in the...ehh...PACKS! 😄 Like to be eight hundred thousand ONE and Join for FREE! #thrivewithme #thriveon #thrivemoms #changeyourlife


Friday, August 5, 2016

3 Reasons Why You Really Need to Productize Your Knowledge



Digital Products, Packaging Information



by: Kel Amstutz





I remember when I was first starting out online.  I was reading up on the different kinds of income models out there, in terms of blogging


I came a crossed some experts who were out there creating products that were named after them, like Eben Pagan and others who offered a unique solution(s) that were bundled up into versions of their own expertise. 


So, I continued to watch, to study, and I began to learn exactly how to create digital products and how to bundle up my own experiences, knowledge, and expertise.  This is what I like to call productizing your knowledge. What that means, in la-mans terms, is "packaging yourself" and it is something that almost anyone can and should do!



I say that almost anyone can and should, but I also think that you have to be authentic, you have to show your value, and you really have to change someone's life or help someone who is in a certain situation. That being said, do not be vague. I think I heard it best said that being vague is the kiss of death, especially in regards to informational products!



I find that it is best to imagine yourself stranded on a deserted island alone...well, of course, we want to find someone on this lonely island who knows the land and can find food, right? 


This scenario is what you need to be shooting for when you are in the creative process for your digital products or productizing of your knowledge. You should always image
that you are taking the lead and are leading the way for the long
journey ahead, with a group of non-natives, through the rough terrain or
bumpy rocks in the roads.  The thing is, in this exact scenario, the
people your lead are not worried in the least bit because they realize that you have been here before and you know the way to navigate them all back to safety! 

























 Here is my most popular eBook! 


I strongly recommend my eBook, The Social Media Manager Kit by Kel (w/ bonus) in order to get you started. It will include templates for emailing potential clients or those you landed a completed job with, it will allow you to focus and challenge you to keep moving forward. 



This life, working at home, being financial free and with my family, is something that I used to dream about



Today...

  • I am living it. 
  • I am loving it. 
  • I am making it my life! 


Need More Help?  



Check out my eBook, Make your Dream a Reality in 30 Days or Less! - a jump start guide with templates to get you ready, set and ROCKING this Social Media Manager gig! 

 




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